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Before Your Seller Cuts the Price, Try This First

Before Your Seller Cuts the Price, Try This First

Market Leader
Mike Romano
Published on September 9, 2026

Before Your Seller Cuts the Price, Try This First

Before your seller drops the price $10,000, there's one question I'd ask:

Is a $10,000 price reduction actually worth more to the buyer than a $10,000 seller credit?

Not always.

For a financed buyer, a $10,000 price reduction might only change the monthly principal and interest by around $65.

That same money, depending on the loan program, might help with closing costs or a rate buydown and make a much bigger difference to the buyer.

With new listings rising and buyers gaining options, sellers need more than just price reductions.

They need strategy.

If you have a listing that's sitting and you're considering a reduction, send me the scenario.

I'll run the numbers before you change the price.

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Market Leader
Mike Romano Market Leader
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